The Bytedance app Lemon8 has been growing in popularity lately, but why get on it? Is it the right place for you to create content? Here are my initial thoughts:
🍋 It's GREAT for women aged 20-25. That's the majority of the demographic you'll find there.
🍋 It's a combo of Instagram + Pinterest + TikTok, so there are excellent posting possibilities.
🍋 Users treat it like a microblog. You can create a post and then write beneath it (using linebreaks, unlike Instagram).
🍋 Posting cute content enhanced with editing apps seems to do well there. (For example, CapCut, which is free, and PicsArt which takes a subscription). You'll see lots of photos with words added to them.
🍋 In my first few days on the app so far, I've enjoyed it. I've amassed 8 followers and 5 likes (😂) and I think that's pretty good considering my posts are hardly aesthetically pleasing and I'm old enough to be everyone's mom. 👵
🍋 Start with an introduction post—you'll see a lot of those on there.
🍋 Lemon8 caters to the categories of fashion, beauty, food, wellness, travel, and home. I've posted about making ice balls for sober drinks, what I'm reading, the skincare I'm trying, and my first attempt at making Boba 🧋 at home. If you're curious, you can follow me here on Lemon8.